A few easy tools the whole family will love

This summer we’re posting regularly with privacy and security tips. Knowing how to stay safe and secure online is important, which is why we created our Good to Know site with advice and tips for safe and savvy Internet use. -Ed.

Summer is here, and with kids out of school it is a great time for families to explore the web together—from learning what makes fireflies glow to playing online games together. But while there is a lot of entertaining, educational content online, there are also materials I’d rather not see when I’m surfing the web with my family. Google has built a number of tools that parents can use to help keep content they would rather not see from popping up on the family computer. It takes less than five minutes to turn them on, so follow the steps below to help make your search results more family-friendly this summer.

1. Turn on SafeSearch in Google Search
Turning on SafeSearch is an easy way to help you hide images, search results and videos intended just for adults. It’s especially helpful if you’re concerned about the content that might pop up on your family computer, and it’s easy to turn on. Just visit the Google Search Settings page, go to the "SafeSearch filters" section, and check the box to filter mature content from Google Search result pages. These preferences will apply for any searches done using that browser on your computer. If you have multiple browsers on your family computer, you might want to turn SafeSearch on for each one.

You can turn SafeSearch on or off from the Search Settings page

2. Save and lock your preferences
Once you’ve set your preferences, make sure to click the Save button at the bottom of the page. And if you're signed in to your Google Account, you can also lock the SafeSearch filter so others can’t change your preferences—just click “Lock SafeSearch.” Now the setting is protected with your Google Account password. While no filter is 100 percent perfect, with SafeSearch on you can feel more confident browsing the web with your family.

3. Turn on YouTube Safety Mode
YouTube Safety Mode helps you and your family avoid videos that might be OK with our Community Guidelines, but you might not want popping up on your family computer. Turning on Safety Mode in YouTube takes just one step. Scroll down to the bottom of any YouTube page and click on the button that says “Safety” at the bottom of the page—now you can choose your preferences for Safety Mode.

Click the button that says “Safety” at the bottom of any YouTube page, and then choose your preferences

4. Lock your Safety Mode preferences
Just like with Safe Search, you can also log in with your Google Account and lock YouTube Safety Mode on each one of your computer’s browsers. It will filter videos with mature content, so they won’t show up in video search results, related videos, playlists, shows or films. YouTube Safety Mode will also help hide objectionable comments.

5. Turn on SafeSearch on mobile
SafeSearch is available on your phone or other mobile device, as well as the web. You can turn on SafeSearch for Google on your mobile device by opening your phone’s browser and visiting google.com/preferences. Scroll to the SafeSearch Filters section to select what level of filtering you would like to enable. Be sure to tap “Save Preferences” after you’ve made your selection.

To enable SafeSearch on YouTube’s mobile app, first open your settings, then press “Search.” From there, select “SafeSearch Filtering” and select moderate or strict filtering.

Helping your family have a positive and safe experience with Google is important to you, and it’s important to us, too. That’s why we’ve partnered with parents and experts on free and easy to use tools and resources to help your family stay safe and secure when browsing online. If you’re interested in even more of our tools and tips, please see our Good to Know site, and stay tuned for more security tips throughout the summer.

Posted by Matthias Heiler, Staff Software Engineer

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Safe Browsing—protecting web users for five years and counting

In this post, we've collected some highlights from the past five years of our Safe Browsing efforts, aimed at keeping people safe online. See the Security Blog for the full details and more visuals. -Ed.

Five years ago, we launched Safe Browsing, an initiative designed to keep people safe from malicious content online. Our primary goal was to safeguard Google's search results against malware (software capable of taking control of your computer) and phishing (fraudulent websites that entice users to give up their personal information). We also wanted to help educate webmasters on how to protect their own sites.

Malware and phishing are still big problems online, but our Safe Browsing team has labored continuously to adapt to the rising challenges of new threats. We've also developed an infrastructure that automatically detects harmful content around the globe.

Here’s a look at the highlights from our efforts over the past five years:

• We protect 600 million users through built-in protection for Chrome, Firefox and Safari, where we show several million security warnings every day to Internet users. When we detect malware or phishing, we trigger a red warning screen that discourages clicking through to the website. Our free and public Safe Browsing API allows other organizations to keep their users safe by using the data we’ve compiled.
• We find about 9,500 new malicious websites every day and show warnings to protect users. These are either innocent websites that have been compromised by malware authors, or others that are built specifically for malware distribution or phishing. Our detection techniques are highly accurate—we have had only a handful of false positives.
• Approximately 12-14 million Google Search queries per day warn users about current malware threats, and we provide malware warnings for about 300 thousand downloads per day through our download protection service for Chrome.
• We send thousands of notifications daily to webmasters. When webmasters sign up for Webmaster Tools we give them the option to receive warning notices if we find something malicious on their site.

Malware and phishing aren’t completely solvable problems because threats continue to evolve, but our technologies and processes do, too.

Phishing and malware trends
Online commerce sites are still favorite phishing targets because phishers are motivated by money. Some tried-and-true phishing methods are still used, but attacks are also getting more creative and sophisticated. Attacks are faster, with phishers sometimes remaining online for less than an hour to try to avoid detection. They’re also more geographically dispersed and are getting more targeted.

Malware authors often compromise legitimate sites to deliver content from a malicious attack site or to redirect to an attack site. These attack sites will often deliver "drive-by downloads" to visitors, which launch and run malware programs on their computers without their knowledge. To try to avoid detection, these attack sites adopt several techniques, such as rapidly changing their Internet location with free web hosting services and auto-generated domain names. Although less common than drive-by downloads, we’re also seeing more malware authors bypassing software vulnerabilities altogether and instead employing methods to try to trick users into installing malicious software—for example, fake anti-virus software.

How you can help prevent malware and phishing
Our system is designed to protect users at high volumes, but people still need to take steps to keep their computers safe. Ignoring a malware problem is never a good idea—if one of our warnings pop up, you should never click through to the suspicious site. Webmasters can help protect their visitors by signing up for malware warnings at Google Webmaster Tools. These warnings are free and will help us inform them if we find suspicious code on their sites. Finally, everyone can help make our system better. You can opt-in to send additional data to our team that helps us expand the coverage of Safe Browsing.

Looking forward
Some of our recent work to counter new forms of abuse includes:

• Instantaneous phishing detection and download protection within the Chrome browser
• Chrome extension malware scanning
• Android application protection

It’s a good feeling to know that we’re making the web more secure and directly protecting people from harm—whether they’re our users or not. We continue to invest heavily in the Safe Browsing team so we can defend against current and future security threats.

Posted by Niels Provos, Security Team

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Tech tips that are Good to Know

Does this person sound familiar? He can’t be bothered to type a password into his phone every time he wants to play a game of Angry Birds. When he does need a password, maybe for his email or bank website, he chooses one that’s easy to remember like his sister’s name—and he uses the same one for each website he visits. For him, cookies come from the bakery, IP addresses are the locations of Intellectual Property and a correct Google search result is basically magic.

Most of us know someone like this. Technology can be confusing, and the industry often fails to explain clearly enough why digital literacy matters. So today in the U.S. we’re kicking off Good to Know, our biggest-ever consumer education campaign focused on making the web a safer, more comfortable place. Our ad campaign, which we introduced in the U.K. and Germany last fall, offers privacy and security tips: Use 2-step verification! Remember to lock your computer when you step away! Make sure your connection to a website is secure! It also explains some of the building blocks of the web like cookies and IP addresses. Keep an eye out for the ads in newspapers and magazines, online and in New York and Washington, D.C. subway stations.



The campaign and Good to Know website build on our commitment to keeping people safe online. We’ve created resources like privacy videos, the Google Security Center, the Family Safety Center and Teach Parents Tech to help you develop strong privacy and security habits. We design for privacy, building tools like Google Dashboard, Me on the Web, the Ads Preferences Manager and Google+ Circles—with more on the way.

We encourage you to take a few minutes to check out the Good to Know site, watch some of the videos, and be on the lookout for ads in your favorite newspaper or website. We hope you’ll learn something new about how to protect yourself online—tips that are always good to know!

Update Jan 17: Updated to include more background about Good to Know.

Posted by Alma Whitten, Director of Privacy, Product and Engineering

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