Michael Edlavitch was a middle school math teacher in Minnesota when he started a website with free math games to engage his students. With free online tools, a passion for math and an initial investment of just $10 to register his domain, www.hoodamath.com...
Celebrating 10 years of shared success
Ten years ago we launched AdSense to help publishers earn money by placing relevant ads on their websites. I can still remember the excitement and anticipation as AdSense went live that first day. Our small team huddled together in a cramped conference...
Art, Copy & Code: sending kisses around the world
Thanks to modern technology you can connect with your loved ones by sending a quick note, a photo of your cat, even a smile :) around the world in seconds. But one of humanity’s most iconic forms of communication—the kiss—has been left out in the cold....
Think Insights: Marketer data, information and inspiration just got a new address
Today marks the debut of the new Think Insights, Google’s hub for marketing insights and inspiration for advertisers and agencies. On google.com/think, you can learn about the latest research in digital marketing, be inspired by creative brand campaigns,...
Art, Copy & Code: a series of experiments to re-imagine advertising
Last year, we started a program to partner with advertisers and agencies to re-imagine how brands tell stories in a connected world. Project Re: Brief set out to recreate some of the advertising industry’s most iconic, classic campaigns using the latest...
M&M’s, Beyonce and Ravens dominate game day searches on Google
This year’s big game was filled with action—brothers battled on the field and a 34-minute-long power outage nearly turned the tide of the game. With all the excitement on the field, we looked online to see what fans across the U.S. were searching for...
Steel + silicon = business success in Detroit
From time to time we invite guests to post about items of interest and are pleased to have Linzie Venegas join us today. Linzie is head of sales and marketing for Ideal Shield, a manufacturing company in Detroit, Mich. that specializes in bumper post...
London calling: some reflections on the digital games
The stats are in, and one clear winner from this year’s summer sports has emerged: digital media. Here’s a quick look behind the “screens” at how the web blew records away around the world, at the most wired Games ever.Searches set a new paceMirroring...
Project Re: Brief, the documentary
A few months ago, we introduced Project Re: Brief, our experiment to reimagine online advertising. We took some of the most loved ad campaigns from the ‘60s and ‘70s and and brought them back to life for the digital age with the help of the advertising...
Ads Integrity Alliance: Working together to fight bad ads
Today StopBadware is announcing the formation of an industry partnership to combat bad ads. We’re pleased to be a founding member of the Ads Integrity Alliance, along with AOL, Facebook, Twitter and the IAB.Since its beginnings in 2006, StopBadware...
AdWords, meet AdMob
Mobile advertising has become a core part of marketers’ and publishers’ digital strategies, helping to fuel business growth and great content. To make mobile ad buying seamless and accessible for more than a million AdWords advertisers, today we're integrating...
Reimagining the future of buying and selling ads online
We’re in the midst of an online advertising revolution that makes the consumer the center of all we do—with creative tools to make ads that don’t just inform but inspire and dazzle, and measurement frameworks that go beyond clicks to drive real emotional...
The fight against scam ads—by the numbers
This is the second in a series of posts that will provide greater transparency about how we make our ads safer by detecting and removing scam ads. -Ed.Last month, I shared an overview of the technology Google has built to prevent bad ads from showing...
New research shows smartphone growth is global
Last October, we launched Our Mobile Planet, a resource enabling anyone to visualize the ways smartphones are transforming how people connect with information, each other and the places around them. Today, we're releasing new 2012 research data, and...
Think Insights now includes research from 21 countries
Whether you’re a marketer in Milan or a planner in Pretoria, you can now get your hands on more Google research and tools to help you better understand your audience and how consumer behavior is changing. Our Think Insights website has just expanded...
Inside view on ads review
This is the first in a series of posts that will provide greater transparency about how we make our ads safer by detecting and removing scam ads. -Ed.A few weeks ago, we posted here about our efforts in fighting bad ads, and we shared a video with the...
Making the web work for major brands
In the 1950s, major brand marketers, like movie studios and consumer goods companies, embraced television, helping spark a multi-billion dollar industry—and the beginning of TV’s golden age. One reason these brands invested in TV was the emergence of...
Making our ads better for everyone
We believe that ads are useful and relevant information that can help you find what you’re looking for online—whether you’re comparing digital cameras or researching new cars. We also want you to be able to use Google and click on any ads that interest...
Re-imagining classic ads for the modern web
This year, digital advertising turns 18. Over nearly two decades, waves of innovation have transformed the medium—it’s come a long way since the blinking banner ads of the early Internet. But we think the most exciting changes are still to come, as...
Think fast in the first Think Quarterly of 2012
In the amount of time it takes you to read this blog post, roughly 382 Android phones will be activated, 250,000+ words will be written on Blogger and 48 hours of video will be uploaded to YouTube. The world is moving faster than ever before, bringing...
